What was as soon as a visit to unique locales for China’s younger folks has now shifted to a shocking new vacation spot: the Xiaomi manufacturing facility. Tickets to tour the power have develop into extremely wanted.
One other phenomenon emerged after the launch of the Xiaomi SU7 Extremely, which rapidly grew to become a trending subject with over 10,000 pre-orders in simply two hours. Tens of hundreds are reportedly vying to go to the Xiaomi manufacturing facility, with the applying course of likened to a lottery draw.
The demand is so excessive that even free tour slots are being resold on second-hand platforms for as a lot as 2,000 yuan (280 USD), similar to tickets for fashionable live shows.
This development highlights a brand new degree of curiosity in manufacturing facility tourism, significantly amongst younger folks looking for distinctive weekend experiences. The attraction of the Xiaomi manufacturing facility contains the chance to witness the superior expertise behind the favored electrical car.
The preliminary registration for Xiaomi manufacturing facility excursions noticed a staggering 4,600 candidates. The occasion may solely accommodate 20 folks per session, leading to a really low probability of success. Regardless of this, enthusiasm stays excessive, with many prepared to journey to Beijing at their very own expense for a go to.
In accordance with Xiaomi, the manufacturing facility tour includes a 40-minute go to to a expertise exhibition corridor adopted by a 20-minute exploration of the manufacturing workshop. Guests can expertise take a look at drives and witness the extremely automated manufacturing line, the place solely round 100 human employees reportedly oversee a facility able to producing 20,000 autos per 30 days, primarily counting on robotic arms and automatic robots.
The mixture of excessive demand, a glimpse into cutting-edge expertise, and the general “ceremony” of the go to has turned the Xiaomi manufacturing facility tour into a preferred weekend exercise for younger folks, providing a novel and fascinating expertise past typical leisure choices.
Xiaomi Auto has skilled important success since its launch, with demand so excessive that it has already fulfilled its whole order quantity for this 12 months. This overwhelming market reception has positioned appreciable strain on Xiaomi’s manufacturing capability, making the launch of its second manufacturing facility a essential precedence. At the moment underneath building, the second Xiaomi Auto manufacturing facility is slated to begin manufacturing in July or August. As soon as operational, the 2 factories will present a mixed annual manufacturing capability of 350,000 autos.
