Juiced Bikes, the much-lauded Southern California electrical bicycle maker, seems to have been bought at public sale for round US $1,225,000.
Or at the least the corporate’s branding, mental property, remaining stock and property have been bought, with the precise standing of the corporate nonetheless considerably unclear.
Whereas we nonetheless don’t have any official affirmation from the corporate, Juiced Bikes’ web site has been out of inventory for weeks and clients have been complaining that the corporate has gone radio silent with them.
Once we just lately reported on the obvious monetary duress and probably pending closure of the corporate final week, Juiced’s property had simply been put up for public sale, eradicating what little doubt remained concerning the path that the famed model was headed.
The corporate was cut up right into a collection of public sale tons masking every little thing from over a dozen patents to the corporate’s a number of URLs and even a Sprinter cargo van, in addition to all of Juiced’s stateside and China-based stock. The ultimate results of the public sale, which ended yesterday, seems to have been a sale with a sum US $1,225,000.
Nonetheless, nobody is aware of but who positioned the profitable bid.
At that stage although, there’s little doubt that some kind of institutional investor or rival electrical bike maker seemingly stepped in to seize the Juiced Bikes model and property for pennies on the greenback.
Along with a whole bunch of hundreds of {dollars} of present stock included within the sale, the Juiced Bikes model carries vital worth primarily based on round 15 years of constructing its robust popularity within the trade.
At its prime, Juiced Bikes was well-known for producing highly effective, high-performance e-bikes designed for a variety of using types, from commuting to journey using. The corporate’s robust popularity for deal with long-range battery capabilities and modern designs was constructed over practically 15 years, starting with one of many first electrical cargo bikes out there in the marketplace within the US.
In style fashions just like the HyperScrambler, RipCurrent, and CrossCurrent helped Juiced Bikes carve out a distinct segment within the aggressive e-bike market, providing riders spectacular energy, pace, and sturdiness. The corporate’s dedication to delivering e-bikes with better energy and longer vary made it a distinguished participant within the rising electrical bicycle trade, although it clearly wasn’t resistant to the risky funding panorama within the e-bike market following the post-pandemic increase.
At this level, we’re nonetheless ready for official phrase from the corporate’s founders and some other data that would assist decide what is going to turn into of this groundbreaking e-bike firm that was making waves within the nascent North American electrical bicycle trade years earlier than right now’s largest e-bike manufacturers had been even an concept.
