On Might 15, Dongfeng Nissan’s first new power automobile, the N7, surpassed 10,000 orders simply 18 days after its launch, turning into the quickest joint-venture pure electrical automobile to succeed in this milestone within the trade. On the identical day, Dongfeng Nissan held a supply ceremony for the primary batch of homeowners at its Shanghai New Power Model Expertise Centre, marking the start of nationwide deliveries.
Since its launch on April 27, the N7 has rapidly turn out to be a best choice for mainstream households. With its ultra-comfortable options and aggressive pricing, the automobile has demonstrated distinctive attraction, significantly amongst youthful demographics. About 70% of patrons are younger first-time purchasers or clients switching from different manufacturers, whereas 30% are loyal Nissan clients upgrading their automobiles.
Buyer buying patterns reveal that over 71% of customers determined to put orders after only one check drive, and greater than 60% opted for the fully-equipped Max model with the “Tremendous Consolation Package deal.”
The supply ceremony occurred at Dongfeng Nissan’s New Power Model Expertise Centre in Shanghai, a metropolis with over 68% EV penetration. Shun Sekiguchi, Dongfeng Nissan Passenger Automobile Firm Normal Supervisor, Zhou Feng, Deputy Normal Supervisor, and N7 product ambassadors personally handed over keys and customised reward containers to the primary 35 house owners.
Addressing supply timeline issues, Zhou Feng acknowledged: “Since launch, orders have exceeded our expectations! We’re constantly bettering manufacturing processes and effectivity, coordinating sources to extend capability quickly, and striving to ship N7s to customers within the shortest potential time.”
Whereas accelerating deliveries, Dongfeng Nissan maintains strict high quality requirements. The N7 underwent over 7,400 R&D analysis assessments, 5,500 high quality confirmations, and a pair of,000 manufacturing automobile high quality management inspections throughout improvement.
The N7’s ultra-safe battery not solely meets all 24 present commonplace assessments but additionally already satisfies three new requirements set for 2026, together with thermal diffusion, backside influence, and post-fast-charging cycle security assessments.
As the primary three way partnership model to totally implement a separate order-delivery-service channel mannequin, Dongfeng Nissan has established over 100 supply centres and over 500 retail centres throughout 240+ cities nationwide. The corporate creates devoted service teams for house owners after supply and has upgraded its Tremendous APP to offer on-line upkeep appointments and real-time restore progress monitoring.
