Volkswagen handed over 394,000 EVs in 2023. Though EV deliveries had been up 21% from final 12 months, they nonetheless represented lower than 9% of the VW model’s complete deliveries. The corporate stated it expects the market to “stay difficult” this 12 months.
The Volkswagen model handed over 394K EVs in 2023
The Volkswagen model introduced totally electrical car gross sales grew by 21.1% in 2023, with round 394,000 EVs handed over.
Its largest markets included China, Germany, the US, the UK, Sweden, France, Norway, and Belgium. VW delivered round 30,000 ID.4 fashions in Germany, up 62.9%. Within the US, round 38,000 ID.4 electrical SUVs had been handed over (+84.2% YOY).
In China, VW’s most essential market (with ~40% of gross sales), over 75,000 ID.3 EVs had been handed over, an over 200% improve.
Regardless of this, Volkswagen EVs represented solely 8% of the overall 4.87 million autos bought final 12 months. The automaker minimize EV manufacturing a number of instances final 12 months, citing slowing demand.
Volkswagen’s CFO Arno Antilitz stated EV orders fell to 150,000 in Europe final October. That’s half of the 300,000 VW had final 12 months at the moment.
Hildegard Wortmann, who oversees VW’s advertising and marketing and gross sales, defined that the decrease order consumption was “as a result of lower-than-expected general market pattern.” Based on Wortmann, the expansion in EV gross sales final 12 months was because of the next backlog.
VW confronted a number of provide chain points that prolonged supply instances and are actually being labored out. The VW Group stated it anticipated EV gross sales share to achieve round 8% to 10% in 2023, down from 11%.
The automaker hopes its refreshed ID.4 and ID.5 may help jumpstart gross sales. VW’s up to date EVs characteristic longer vary and added tech.
In the meantime, Volkswagen slashed EV costs in Europe earlier this week because it seems to compete with Tesla. Tesla’s Mannequin Y seems to be the best-selling automobile (electrical or fuel) in 2023 because the EV chief continues increasing its community.
VW fell behind Tesla in US market share as EV adoption continues climbing. Tesla ended 2023 with 4.2% share of the US auto market.
Electrek’s Take
Whereas Volkswagen seems to make up for misplaced time, different automakers are pulling forward. Many automakers are already at double-digit (or 100%) EV gross sales.
Volkswagen EVs accounted for 8.3% of complete deliveries in 2023. That’s up 1.4% from 2022 (6.9%). In the meantime, different automakers, like Volvo, are already reaching over 15% EV share.
Volvo bought over 113,000 EVs final 12 months, up 70% in comparison with 2022 (66,749). The Swedish automaker has a number of new fashions, together with the EX30 (take a look at our evaluation), beginning at $35,000, that it expects to gas EV gross sales in 2024.
Jim Rowan, Volvo’s CEO, stated, “We aren’t seeing any order cancellations or any slowdown so as consumption,” regardless of the reported “EV market slowdown.”
Whereas Volvo goals to be an all-electric model by 2030, VW targets 50% EV gross sales. Automakers like Volvo and Hyundai, who’ve dedicated to EVs, are reaping the rewards as others fall behind.
Volkswagen hopes new EVs just like the ID.7 may help spark development in 2024. Nonetheless, Imelda Labbé, VW Board Member, stated, “We count on the market setting to stay difficult in 2024.” The corporate believes it’s within the “proper place” with an up to date lineup.
Will VW spark EV development in 2024? Or will it fall additional behind leaders like Tesla because the business shifts to electrical? Tell us what you assume within the feedback.
